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Bill Weaver: "Each piece of your work has a gift included in it, the gift of you and the emotional labor of your vision. One key way to decommoditize your work is to help your buyers see the gift it is." Visit this link >>

Sarah Lacy: You want your work to be more than just a commodity.

Tags: | marketing | sales | All Quotes by Bill Weaver

Barney Davey: "Your job is to make art people want to own, then to build a case why they should buy, and finally to always always ask for a buying decision." Visit this link >>

Sarah Lacy: Making the best art you can should be your #1 sales tactic.

Tags: | sales | All Quotes by Barney Davey

Stapleton Kearns: "When you set prices, don't take into consideration your own ability to pay for things. Price is relative and there are people who have the money and the willingness to buy fine, carefully crafted art and spend enough on it to provide a good living for its creator. " Visit this link >>

Sarah Lacy: Don't price your art for what you can afford.

Tags: | pricing | sales | All Quotes by Stapleton Kearns

Stapleton Kearns: "NEVER EVER assume that someone can't afford to buy or is to dim to buy your art,. It is impossible to tell . You must treat each encounter with another air breather as serious. " Visit this link >>

Sarah Lacy: Some sales advice from Stape.

Tags: | sales | All Quotes by Stapleton Kearns

Stacey Cornelius: "be yourself, keep your wits about you, respect the process, and see it through." Visit this link >>

Sarah Lacy: Stacey Cornelius breaks down marketing into an easily understood formula.

Tags: | marketing | sales | All Quotes by Stacey Cornelius

Maria Brophy: "What if we SHIFT our thinking and instead of calling it "selling" we call it "making a contribution?"" Visit this link >>

Sarah Lacy: Selling doesn't have to be a dirty word - it just means you're sharing your art with the world.

Tags: | marketing | sales | money | All Quotes by Maria Brophy

Alyson Stanfield: "Are you having fun? Is your delight in art evident to others, or are you caught whining and complaining too often?" Visit this link >>

Sarah Lacy: Enthusiasm is contagious - make sure you share your enthusiasm for your art with people!

Tags: passion | sales | All Quotes by Alyson Stanfield

Luann Udell: "Sometimes an item sells slow because it's really expensive, or very unusual. It can still be a huge draw to your other work. And it can make the rest of your work seem more affordable. " Visit this link >>

Sarah Lacy: Just because something you make doesn't fly off the shelves doesn't mean it doesn't have devoted fans.

Tags: | marketing | sales | All Quotes by Luann Udell

Eric Rhoads: "Advertising fails when marketers run single ads instead of campaigns. As in football, momentum is gained with consistent forward motion. Advertisers who start, stop, and start again are losing momentum. You make the most progress when you hang on to the ball. " Visit this link >>

Sarah Lacy: When marketing to your collectors, don't be discouraged when they don't buy straight away.

Tags: | sales | marketing | All Quotes by Eric Rhoads

Stacey Cornelius: "When you write promotional copy, make sure you fully understand the words you're using. Otherwise, you can end up with an embarrassing redundancy, or worse, completely misuse a word or phrase. Fluffing your copy is dangerous." Visit this link >>

Sarah Lacy: It can be hard to write promotional copy for yourself, but being clear & concise is your best bet.

Tags: | marketing | sales | All Quotes by Stacey Cornelius

Stacey Cornelius: "I see people present their work in a way that undermines their customers' perceptions of it. A poorly designed website or amateurish business card or retail display doesn't convey a sense of quality." Visit this link >>

Sarah Lacy: The context in which your art is seen plays a huge part in how people perceive the value of it.

Tags: | marketing | sales | All Quotes by Stacey Cornelius

Clint Watson: "You're not selling insurance, you're selling art: what you need is a wordless USP. I'm redefining "USP" for artists. Your "Wordless USP" is your Unique Style of Painting. " Visit this link >>

Sarah Lacy:

Tags: | marketing | sales | All Quotes by Clint Watson

Alyson Stanfield: "Until you are excited about sharing your art, how can you expect us to be overly eager about looking at it or buying it? " Visit this link >>

Sarah Lacy: You don't have to know the latest sales techniques to sell your work - you just have to share it.

Tags: | sales | marketing | All Quotes by Alyson Stanfield

Hugh Macleod: "I could see that in another five years, ANYONE who wants to market ANYTHING successfully- be they small mom n' pop shops to large companies, will have to be fluent in Gift Economics" Visit this link >>

Sarah Lacy: Marketing isn't about taking anymore - it's about giving to your collectors and clients.

Tags: | marketing | sales | All Quotes by Hugh Macleod

Alyson Stanfield: "You need note cards with pictures of your art on them. Cards picked up at the stationery store won't have the same impact when you want to keep your art in front of people." Visit this link >>

Clint Watson: Alyson Stanfield discusses the virtues of old-fashioned "snail" mail

Seth Godin: "The goal shouldn't be to have a lot of people to yell at, the goal probably should be to have a lot of people who choose to listen. Don't need a bullhorn for that." Visit this link >>

Sarah Lacy: It's not the amount that matters - it's the quality of people who listen to you.

Tags: | marketing | sales | All Quotes by Seth Godin

Alyson Stanfield: "Sending stuff in the regular mail will help you stand out. You'll be diversifying your delivery and content while keeping your name in front of people. " Visit this link >>

Sarah Lacy: Your collectors will really remember you if you send them snail mail!

Tags: | marketing | sales | All Quotes by Alyson Stanfield

Clint Watson: "The wrong kind of traffic costs you time, money, bandwidth and resources." Visit this link >>

Sarah Lacy: It doesn't matter how many people "walk through the door", if they aren't interested, they're costing you money.

Tags: | sales | websites | marketing | All Quotes by Clint Watson

Danielle LaPorte: "everything you do is promotion, so you may as well do it with aplomb." Visit this link >>

Sarah Lacy: Some help for those who loathe self promotion.

Tags: | marketing | sales | promotion | All Quotes by Danielle LaPorte

Seth Godin: "you'd happily pay again for the transaction. It touched you. In fact, it changed you." Visit this link >>

Clint Watson: Even kids know that marketing is conversations

Tags: | conversations | marketing | sales | All Quotes by Seth Godin

Robin Sagara: "Whatever happens first, and last, are the things people will remember." Visit this link >>

Clint Watson:

Tags: | marketing | sales | All Quotes by Robin Sagara

Aarron Wall: "Traffic Is Not An Asset, Traffic Is A Cost. Traffic only becomes an asset when it translates into something else." Visit this link >>

Clint Watson: The problem with assessing art services based on raw traffic nmbers

Aaron Wall: "It is easier to sell in small steps over time than it is to go from anonymous to sold. " Visit this link >>

Clint Watson: This is why artists should strive to get 1st time site visitors to sign up for a newsletter rather than expect to sell an artwork.

Tags: | websites | sales | marketing | All Quotes by Aaron Wall

Lori Woodward Simons: "Outstanding art has intrinsic value. Collectors recognize that value. All the sales techniques and art marketing knowledge in the world will not sell your work if it does not attract an audience. " Visit this link >>

Sarah Lacy: Lori Woodward Simons offers emerging artists some advice on building a collector base.

Bill Weaver: "This part of the Second Law is all about knowing that you can't be all things to all people." Visit this link >>

Sarah Lacy: Remembering that your work won't be loved by everyone lets you focus on those who do love it.

Tags: | collectors | collectorclan | sales | All Quotes by Bill Weaver

Keith Bond: "Sending a note of thanks is good business and simply the polite ...I have also learned that occasionally it leads to immediate sales." Visit this link >>

Clint Watson: Keith Bond talks about thank you cards, and how sometimes they lead to more art sold

Hazel Dooney: "What surprises me most, as I get to know the people most interested in my work, is just how much they care about it." Visit this link >>

Clint Watson: Hazel Dooney is making people's lives better with her art...you can too...

Hazel Dooney: "Keeping in touch with collectors and supporters of my work takes time. And yet making their ownership of my work a richer, more enjoyable experience is important to me and justifies my decision not to sell my art through a gallery." Visit this link >>

Clint Watson: This is what building a "collector clan" is all about

Hazel Dooney: "It occurred to me that had I persisted in the traditional gallery system, neither the collector nor I would have met like this. The gallery would have sent a staffer - if they had bothered to send anyone at all. And they, not I, would have gotten to see the work in its new environment and experience (and take credit for) the collector's happiness." Visit this link >>

Clint Watson: Hazel Dooney talks about how much better it can be when the artist and collector form a direct connection

Lori Woodward: "When you're first starting out, it's a good idea to make your work as affordable as you can while being able to cover your costs and make a small profit." Visit this link >>

Clint Watson: Lori Woodward with some practical ideas on pricing artwork.

Tags: marketing | sales | pricing | All Quotes by Lori Woodward

Rachel Perlmutter: "One of the pieces had a story that spoke deeply to us both, and we both purchased a copy of it. " Visit this link >>

Woodward Simons: Rachel Perlmutter - how the story behind the painting made her into an art collector.

Tags: | sales | story | selling | All Quotes by Rachel Perlmutter

Rachel Perlmutter: "if I had made a decision to buy (or not to buy) based on the appearance of the painting(s) alone, I would have walked out without a purchase.� But, the salesperson sold me the story that the picture would retell me everytime I looked at it." Visit this link >>

Clint Watson: How a story helped sell a painting - told by the person who purchased the artwork

Lori Woodward: "Marketing your art gets easier when your artwork is remarkable!...It usually takes years of concerted effort to get good enough to entice the best collectors." Visit this link >>

Clint Watson: "It usually takes years of concerted effort to get good enough to entice the best collectors." @loriwords

Lori Woodward: "When this happens, I don't take it personally. Good galleries don't let your work hang forever," Visit this link >>

Woodward Simons: "When this happens, I don't take it personally. Good galleries don't let your work hang forever," Lori Woodward

Tags: sales | galleries | goodgalleries | All Quotes by Lori Woodward

Ann Rea: "So if you're just starting out, you may want to show it everywhere that you can and that makes sense. But if you are in business and you're interested in profiting from the sale of your art it needs to be in front of your target audience when they are in an art-buying mode." Visit this link >>

Sarah Lacy: There's an important distinction between showing your work & selling your work.

Tags: marketing | sales | success | All Quotes by Ann Rea

Seth Godin: "8 Questions & Why: How much money are you trying to make?" Visit this link >>

Woodward Simons: List of vital questions: "How much money are you trying to make?" Seth Godin

Tags: marketing | sales | goals | happiness | All Quotes by Seth Godin

Ann Rea: "Discounting luxury items is a very big mistake. You're asking people to pay a big premium for something that they don't need and then changing your mind. It's very confusing. No wonder people are reluctant to buy art." Visit this link >>

Sarah Lacy: This advice makes you think twice about having a sale on your art.

Tags: sales | pricing | All Quotes by Ann Rea

Bill Weaver: "When you are attached to something you have made, a large part of your pricing can be influenced buy an impending sense of loss." Visit this link >>

Sarah Lacy: I definitely never thought about pricing like this.

Tags: marketing | sales | pricing | All Quotes by Bill Weaver

Lori McNee: "a red dot or two gets that ball rolling with sales!" Visit this link >>

Clint Watson: "a red dot or two gets that ball rolling with sales!" L McNee - from an interesting comment thread on sales and psychology

Tags: marketing | sales | All Quotes by Lori McNee

Lori Woodward: "If a collector falls in love with one of your artworks, and sees that others have invested in your career by buying, it is more likely that you'll make subsequent sales." Visit this link >>

Clint Watson: Sales beget sales

Tags: marketing | sales | All Quotes by Lori Woodward

S. Kearns: "There is no reason an artist that is selling well shouldn't earn a living wage. " Visit this link >>

Sarah Lacy: Stape advises an artist on how to raise her prices.

Tags: sales | marketing | money | All Quotes by S. Kearns

Stapleton Kearns: "Not every painting you do is going to work out and some just won't sell. You need to get paid at least a little for that time too" Visit this link >>

Clint Watson: Stape discusses paintings that don't work out

Tags: sales | marketing | money | All Quotes by Stapleton Kearns

Hugh MacLeod: "Artists have to create stuff out of thin air, then somehow find a way to sell it at a profit." Visit this link >>

Clint Watson: "Artists have to create stuff out of thin air, then somehow find a way to sell it at a profit" /by @gapingvoid

Tags: marketing | sales | pricing | All Quotes by Hugh MacLeod

Clint Watson: "Make Amazing Art, Be Authentic, Tell Your Stories and the Art Will Sell" Visit this link >>

Clint Watson: Make Amazing Art, Be Authentic, Tell Your Stories and the Art Will Sell

Tags: authenticity | stories | marketing | sales | All Quotes by Clint Watson

Hugh MacLeod: "Why artists still enslave themselves to an outmoded gallery model that proves itself ineffective..still baffles me." Visit this link >>

Clint Watson: Hugh's thoughts on being an artist

Tags: galleries | success | sales | marketing | All Quotes by Hugh MacLeod

Lori Woodward Simons: "successful galleries I've worked with do not leave unsold artwork on their walls for more than a few months" Visit this link >>

Woodward Simons: Finding a Successful Gallery - American Artist Forum

Tags: success | galleries | marketing | sales | All Quotes by Lori Woodward Simons

Clint Watson: "only 2 reasons art doesn't sell: 1. art isn't good/interesting enough 2. artist isn't trying hard enough to find/his or her fans" Visit this link >>

Clint Watson: Only 2 Reasons Art Doesn't Sell

Tags: marketing | sales | All Quotes by Clint Watson

Tony Moffitt: "In the last few months alone, this little book has generated literally thousands of dollars worth of direct sales and commission jobs" Visit this link >>

Clint Watson: A look at why you need to make yourself a brag book

Tags: marketing | sales | All Quotes by Tony Moffitt

Clint Watson: "Larger paintings are almost always less per square inch than small ones." Visit this link >>

Clint Watson: A look at art pricing

Tags: pricing | sales | marketing | All Quotes by Clint Watson

Keith Bond: "I would rather lose a sale or two than my integrity. The net loss of giving discounts far outweighs the up-front loss of a sale or two." Visit this link >>

Clint Watson: Keth Bond Discusses how to respond to discount requests

Tags: sales | discounts | integrity | All Quotes by Keith Bond

Tony Moffitt: "Secret: People want great value more than they want a cheap bargain." Visit this link >>

Clint Watson: Tony Moffitt explains why discounting your art is not a good idea

Tags: marketing | pricing | sales | All Quotes by Tony Moffitt

A Paypal Horror Story: "Using PayPal for online sales can be great, but know the drawbacks of PayPal before you get burned." Visit this link >>

Clint Watson: Luann Udell

Tags: sales | paypal | All Quotes by A Paypal Horror Story

Amy Evans: "He sold several of them to other workers. Interesting...having original art had an effect on his workspace." Visit this link >>

Clint Watson: Artist Amy Evans discusses collectors who take paintings to work as "Cube Grenades"

Tags: sales | collectors | All Quotes by Amy Evans

Seth Godin: "f you don't pay the salesforce (because you go direct, or you go free), then who is going to do that for you?" Visit this link >>

Clint Watson: Seth Explains the Difference Between Marketing and Sales

Tags: marketing | sales | All Quotes by Seth Godin

Seth Godin: "Unlike records or shoes, it's hard to buy a lot of art. Pretty soon, you've got no place left to put it, do you?" Visit this link >>

Clint Watson: One of the few times I disagree with Master Godin - and why my closets are full of art

Tags: sales | All Quotes by Seth Godin

Henry Lee on Problogger: "the fact that email leads all other channels by a wide margin in terms of performance is something every blogger should not overlook" Visit this link >>

Clint Watson: More evidence that email marketing is still the most powerful

Tags: email | marketing | sales | All Quotes by Henry Lee on Problogger

Robert Genn: "the hard cold fact is that artists are always entering the market with substandard art that also just happens to be difficult to sell. Vanity galleries will see these folks as their natural prey." Visit this link >>

Clint Watson: Caveats regarding vanity galleries

Tags: galleries | sales | All Quotes by Robert Genn

Links and Quotes Tagged Under "sales"